App for fitness coaches
Your workouts, programmes and bookings under your own name. Clients train without you and pay monthly.
For creators, experts and teachers
Your own video subscription platform
Do you have videos, know-how or content people are willing to pay for? We build you a platform under your own name: customers create an account, pay a subscription and watch your content on a computer, a phone or a TV.
You don't need to know whether you need a website or a mobile app. Tell us what you want to sell and to whom. We'll design the rest.
Sound familiar?
You give your content away
Thousands watch it on YouTube and Instagram, but it is mostly the platforms that earn from it.
Paid videos via links
You send unlisted video links and folder passwords. Who has paid and who hasn't lives in a spreadsheet.
Fees grow with your success
A ready-made platform takes a percentage or a fee per member. The more successful you are, the more you pay.
Your audience isn't yours
Followers belong to the social network. When it changes its rules or algorithm, you lose them.
What your customers will be able to do
Sign up and pay
Registration and card payment in seconds. Monthly or yearly subscriptions, or a one-off purchase.
Watch anywhere
On a computer, a phone or a TV. They continue exactly where they left off.
Find what they want
Categories, series and search. A library nobody gets lost in, even with hundreds of videos.
Try part of it for free
Preview videos or a free trial that convince people before they pay.
Hear about new content
A notification about a new video right on their phone or by email.
And you stay in control
Who pays, what gets watched most and who cancelled. You add a new video yourself in minutes.
Website or mobile app? We'll work that out
We don't expect you to answer this. It depends on where your viewers watch, how many there are and what your budget is.
The usual start is a web platform that works in the browser on computers and phones. A mobile app is added once you want to be in the App Store and Google Play or send notifications. Your content and customer accounts stay the same.
Curious about the differences? Read our web vs. app comparison
We have run our own content and subscription platform since 2022
Baby-Care is our own product: content from 14 specialists, a free pregnancy section and full content through an in-app subscription, plus an affiliate programme that gives influencers a share of subscription sales. We don't just build this — we have run it for years.
70%
of parents used the app daily during the first month
3,000+
downloads in the first six months
What it costs
Indicative prices from our calculator. You get an exact figure after the first conversation, once we know your scope.
- Idea validation and screen design (Pitch Design)€179
- Web platform (works on phones and computers)1,990 – €4,990
- Mobile app for iPhone and Android4,000 – €9,000
- Running, maintenance and new featuresfrom €299 / month
Prices exclude VAT. We calculate running costs (such as video hosting or payment fees) up front based on your number of customers.
How working with us goes
- 01
A free conversation
Tell us what you want to offer your customers and what is holding you back today. No technical brief needed.
- 02
Design before development
We show you how the solution will look and work before any money goes into programming.
What is Pitch Design - 03
Built in parts
Every two weeks you get a new finished part to try straight away. No black box.
- 04
Launch and growth
We help you launch and keep looking after it — fixes, updates and new features.
When a ready-made tool is enough
If you are only testing whether people will pay for your content, start with a ready-made video or membership platform. It is the cheapest test. Your own platform makes sense when:
- you have hundreds of paying members and the platform fees hurt,
- you want your own brand and app, not someone else's environment,
- you need to combine content with something else — consultations, community, bookings,
- you want your customer contacts and to know what they watch.
Frequently asked questions
How much do Apple and Google take from subscriptions?
For subscriptions paid inside the app, the stores usually take 15% from smaller creators. When customers pay on the web, you only pay the payment provider's fee. Store rules in the EU are changing in 2026, so we work out the best route during the design.
Can videos be protected from sharing?
Videos only play for signed-in, paying customers and can't simply be downloaded, which stops the usual sharing of links and passwords. Perfect protection against screen recording doesn't exist anywhere.
Where will the videos be stored?
With a specialised video provider, so they start quickly on every device. Costs grow with the number of views and we calculate them for you up front.
Can I sell individual courses, not just subscriptions?
Yes. Subscriptions, one-off purchases or both — for example a library on a monthly fee and separate courses on top.
Can I move from a ready-made platform without losing members?
Yes, if your platform lets you export contacts. We plan the move of content and members to be as easy as possible for your customers.
How long does it take?
We work in two-week cycles and you try every finished part straight away. A simpler first version can reach people within a matter of months. You get an exact timeline together with the price after the first conversation.
You might also like
Your Own App or a Ready-Made Platform (Kajabi, Uscreen, Teachable…)? When Your Own Pays OffYour own app or a ready-made platform like Kajabi, Uscreen or Teachable? Fees at 100, 500 and 2,000 subscribers, exporting contacts, and when to switch.Subscriptions in Your Own App: How They Work and What Apple and Google TakeSubscriptions in your own app explained: in-app vs. web payments, free trials, Apple and Google fees as of September 2026, and what you keep from €15.How to Sell Workout Videos Online: 3 Routes from YouTube to Your Own AppYour clients want your workouts at home too? Three ways to sell workout videos online — social media, a ready-made platform and your own app. With fees and a calculation of what you actually keep.
Other solutions
Online course platform
Courses with lessons, quizzes and certificates under your brand. For teachers, schools and corporate training.
Custom booking system
Online bookings for a salon, studio or clinic — with reminders, deposits and class passes.
Restaurant table booking
Online table bookings with no per-guest fee, reminders against no-shows and your own guest database.
Loyalty app
A digital loyalty card, rewards and offers for regular customers — right on their phones, under your name.
Marketplace and online platform
A platform that connects those who offer with those who search. From validating the idea to the first orders.
Custom business app
Tasks, forms, approvals and overviews for your people — instead of spreadsheets, emails and paper.
Field service app
Service reports on a phone: photos, customer signature, materials and time — straight to invoicing, no paper.
Have a similar idea? Tell us
A few sentences about you and your customers are enough. You don't need a technical brief or to know whether you need a website or an app.